A woman consults with a doctor about the buccal fat removal procedure, pointing to a diagram of the face.

Why Buccal Fat Removal Is 2025’s Celebrity Beauty Trend

Buccal fat removal celebrities are making headlines again in 2025, fueling an aesthetic trend that’s taking over social media and Hollywood alike. Known for its subtle yet sculpted transformation, buccal fat removal is the go-to cosmetic procedure among A-listers looking to enhance their cheekbones and achieve a more contoured facial profile. But what exactly is this procedure, why is it trending, and what should you know before considering it?

A sad woman with full cheeks talks to her friend about her desire to get buccal fat removal.

What Is Buccal Fat Removal and Why Are Celebrities Choosing It?

Buccal fat removal is a cosmetic surgery that involves the removal of fat pads from the lower part of the cheeks. This leads to a slimmer, more chiseled face and highlights the natural bone structure—particularly the cheekbones and jawline. While it has been around for years, 2025 has seen a major rise in interest, particularly among celebrities and influencers, who are now opting for this look as part of their regular beauty maintenance, alongside facelift, eyelid surgery, and even rhinoplasty.

So why now? The answer lies in shifting beauty standards. With the era of exaggerated fillers and overdone features fading, a natural, sculpted appearance is back in style. Celebrities like Bella Hadid and Zoe Kravitz (allegedly) have sparked curiosity, and although not all have confirmed undergoing buccal fat removal, the speculation alone has driven massive traffic and conversation online.

What Does Buccal Fat Removal Look Like Before and After?

Are the Results of Buccal Fat Removal Noticeable?

When it comes to buccal fat removal before and after, the transformation can be subtle yet impactful. Pre-surgery, individuals often have fuller, rounder cheeks. Post-surgery, the mid-face appears more defined and mature. What makes the results so appealing is the long-lasting outcome—unlike fillers, buccal fat removal doesn’t need to be maintained regularly.

Clinics across the globe, especially in cities like Los Angeles, Istanbul, and Seoul, have started showcasing impressive before-and-after galleries. These visuals not only attract prospective clients but also reinforce the trust and results associated with the treatment.

However, it’s important to note that results vary based on facial anatomy and age. Some surgeons warn against removing too much fat, as it can lead to premature aging. This is why it’s crucial to consult a board-certified plastic surgeon with experience in facial contouring.

How Much Does Buccal Fat Removal Cost in 2025?

Is It an Affordable Celebrity Procedure?

The buccal fat removal cost varies significantly depending on the region, surgeon’s expertise, and clinic reputation. In 2025, the average cost ranges between $2,000 and $6,000, with some luxury clinics offering packages that include follow-ups and additional cosmetic services like facelift consultations or non-invasive treatments.

Interestingly, more people are traveling abroad for this procedure, especially to Turkey and Mexico, where highly qualified surgeons offer it at a more competitive rate without compromising on quality. Medical tourism has made procedures like buccal fat removal more accessible, especially for patients who want celebrity-level results without the celebrity price tag.

Why Is Buccal Fat Removal Trending in 2025?

Is It Just a Passing Trend or the New Norm?

The popularity of buccal fat removal celebrities in 2025 isn’t just about vanity—it reflects broader shifts in societal beauty ideals. Gen Z and Millennials are driving this change, favoring facial harmony and minimalism over exaggerated features. The rise of TikTok and Instagram has amplified visibility, with influencers documenting their transformations and sharing recovery timelines and results.

Additionally, the stigma around plastic surgery has lessened. As more public figures open up about their procedures, discussions become more transparent and informative, empowering others to make educated decisions about their appearance.

Search data also supports the trend. Google search volume for terms like “buccal fat removal cost”, “before and after buccal fat removal”, and “celebrity buccal fat removal” has more than doubled in the first half of 2025 alone. Clinics report a surge in consultation bookings, particularly from patients between the ages of 25 to 40.

What Are the Risks and Considerations?

Should You Think Twice Before Booking?

While the procedure is generally safe when performed by a qualified surgeon, it’s not without risks. These include infection, asymmetry, over-removal of fat, or long-term hollowing of the cheeks, especially as one ages. This is why it’s vital to discuss your goals, anatomy, and future plans (such as facelifts or eyelid surgery) with your doctor.

Medical experts also recommend exploring non-surgical alternatives, like facial contouring with makeup or injectables, before opting for permanent fat removal. And always verify the credentials of the surgeon and clinic to ensure safety and quality care.

Should You Consider Buccal Fat Removal?

If you’re inspired by buccal fat removal celebrities, remember that trends come and go—but facial harmony lasts forever. This procedure might be right for you if you have fuller cheeks and desire a more sculpted appearance. But like any cosmetic surgery, it should be a personal choice, not just a trend-driven one.

Make sure to research, consult experienced professionals, and evaluate the buccal fat removal before and after outcomes to set realistic expectations. Look at the full picture, including buccal fat removal cost, recovery time, and long-term effects, especially when compared to other procedures like rhinoplasty or facelifts.